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Writing on email, AI, and growth.

Notes from the team: strategies, ideas, and lessons from building Brew.

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August2026

10 articles

24Mon

What still applies when an agent sends your email

Strategy

Aug 246 min read

What still applies when an agent sends your email

Agents do not get a separate inbox. Same CAN-SPAM rules, same Gmail thresholds, same need to split marketing from transactional on the wire.

Thomas ParkCo-founder & CTO, Brew

24Mon

Strategy

Aug 247 min read

How Harmonya turned a monthly newsletter into a lifecycle program

Noah Adelstein wrote up Cory Nelson at Harmonya. What we saw the morning after he signed up, and what the setup actually depends on.

Philip SørensenCo-founder & CEO, Brew

June 2026

15Mon

Strategy

Jun 1510 min read

email-design.md: how we made AI emails actually on-brand

AI agents read CLAUDE.md and llms.txt. So why does your brand live in a database? Why we moved it to email-design.md — a document an LLM can read.

Thomas ParkCo-founder & CTO, Brew

May 2026

2Sat

What Is an AI-Native ESP? How Email Platforms Are Changing in 2026

Strategy

May 26 min read

What Is an AI-Native ESP? How Email Platforms Are Changing in 2026

AI-native ESPs replace manual email production with agents that understand brand, build campaigns, trigger automations, and connect to your stack.

Olivia KimGuest Contributor

December 2025

1Mon

Email Marketing Trends 2026: What's Working Now

Strategy

Dec 18 min read

Email Marketing Trends 2026: What's Working Now

The email marketing trends shaping 2025. From AI-powered creation to privacy changes, here's what smart marketers are doing differently.

Olivia KimGuest Contributor

November 2025

21Fri

Email A/B Testing: The Complete Guide to Better Results

Strategy

Nov 219 min read

Email A/B Testing: The Complete Guide to Better Results

Master email A/B testing with proven strategies. Learn what to test, how to run valid tests, and how to interpret results for continuous improvement.

Ava JohnsonGuest Contributor

October 2025

18Sat

Strategy

Oct 1810 min read

Email Segmentation: The Strategy Guide That Drives 760% More Revenue

Learn email segmentation strategies that actually work. Practical implementation guide with examples, templates, and step-by-step instructions.

Emma ChenGuest Contributor

14Tue

Strategy

Oct 146 min read

How AI Is Changing Email Automation

Discover how AI email automation is transforming email marketing. What's real, what's hype, and how to get started.

Sofia MartinezGuest Contributor

7Tue

Strategy

Oct 75 min read

Introducing Brew: The AI-Native ESP

Meet Brew—the first email platform where AI creates complete campaigns. Strategy, copy, design, and code in seconds.

Emma ChenGuest Contributor

4Sat

Email Marketing vs Social Media: Which Channel Wins?

Strategy

Oct 48 min read

Email Marketing vs Social Media: Which Channel Wins?

Email marketing vs social media compared head-to-head. ROI, reach, engagement, and effectiveness data to help you decide where to invest.

Ava JohnsonGuest Contributor

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