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Brew is the AI-native ESP. Define your brand once, ship on-brand email in minutes.
Brew is the AI-native ESP. Define your brand once, ship on-brand email in minutes.
Meet Brew—the first email platform where AI creates complete campaigns. Strategy, copy, design, and code in seconds.
We're introducing Brew, a completely new approach to email marketing. Traditional email service providers give you tools but leave you to figure out strategy, copywriting, design, and analysis on your own. Brew changes that.
Brew is the first email platform with AI that does the work—not just assists with it. Complete campaigns in under 60 seconds.
Email marketing should be your highest-ROI channel. For most businesses, it's not. Here's why:
We broke down every step of the email marketing workflow and rebuilt it from the ground up with AI at the core. The result is an AI-native ESP: the email service provider rebuilt around AI.
Simply describe what you want to communicate, and Brew's AI will:
With a single prompt, you can create sophisticated email sequences:
Brew's AI continuously learns from your email performance, providing:
Brew is available now with a free plan that includes:
Upgrade to Starter ($49/month) for 1,000 contacts and full sending capabilities, or Pro ($199/month) for 10,000 contacts and advanced features.
Ready to transform your email marketing? Get started for free →
A short brief still beats a vague prompt. Automations are how those sequences run after the first draft. The public listing is on Product Hunt. Agent access uses MCP. See Brew MCP.
To contact us about this article, write Brew support.
Brew is an AI-native email service provider that drafts the campaign as one artifact.
An ESP is the platform that sends and reports, not only an editor.
A generated campaign still has to follow the same inbox and unsubscribe rules as a human draft.
For example, a welcome series and a one-off announcement can share the same brand file.
| Move | Why it matters |
|---|---|
| Describe the send | The prompt should name audience, job, and proof |
| Review before volume | Fast drafts still go out on your domain |
US commercial mail still follows the FTC CAN-SPAM guide and 16 CFR 316.3. Bulk sending still has to meet Gmail's sender requirements. To contact us about this article, use the support link above.
Brew is an email platform introduced here as an AI-native ESP. You describe the campaign. The system writes copy, designs a layout that matches the brand, and produces the code. Traditional ESPs give you an editor and leave strategy, writing, and design to you. The claim is that the model does that work, not only suggests a subject line.
A traditional ESP assumes you bring copywriters, designers, and analysts. Brew rebuilds the workflow around generation: on-brand emails from a description, full sequences from one prompt, and later reads on what performed. You still review the send. The blank page is what the product tries to remove.
The launch post lists a welcome series, onboarding, re-engagement, and post-purchase follow-up, plus one-off campaigns. Subject, layout, and personalization are part of the generated artifact. Email marketing automation is how those sequences keep running after you approve them.
Yes. The free plan in this post includes credits to try generation, preview emails, and no credit card. Starter and Pro add contacts and sending. Preview is the way to judge quality before you point a live list at a new tool.
The later stack uses MCP so an assistant can work on a brand you already set up. That is covered in Brew MCP. The product page on Product Hunt is the public listing from the launch. A person can still do the same work in the app.
